Kent and Medway Domestic Abuse Strategy Group (KMDASG) required a central online resource to help direct victims of abuse to services across Kent.
Domestic abuse is a large but hidden problem in society and KMDASG wanted to help reduce the problem by building one central website for victims and practitioners to find services in their local area who can provide support.
I worked closely with members of KMDASG to design the website completely from scratch, creating a comprehensive content strategy and designing the visual appearance of the site. This website required detailed and well thought out content, relying heavily on in depth categorisation of data allowing visitors to search and filter for relevant services. A series of forms were created to collect information from services followed by a review period to ensure the correct services and information were included.
The design of the site began with a series of basic wireframe mockups to discuss and work on the user experience and how visitors would flow through the site. One of the key points to address was to ensure that people could access information with the least amount of clicks. It was crucial to help reduce the amount of time spent on the site, particularly if the visitor were in a vulnerable situation. An ‘Exit now’ button was added to allow visitors to quickly depart the site to a ‘safe’ website in case of prying eyes. Additional information was also added about how to clear their browsing history.
Extra features to the site include Google Translate integration, font size adjustment for visually impaired users, and a section specifically for younger persons who may be in abusive relationships.
Whilst I handled the design and development of the website, it was coded by Maidstone based firm Squiders.